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BIZ NewsIndex Have you Heard?

May 26, 2015

MAY 22, 2015 – 101 BEDFORD IN THE NEWS – In Print 5/20/15 on Page C2

HAVE YOU HEARD? 101 Bedford is rocking its amenities.

101 BEDFORD keeps rocking out the amenities.

rocking

Co-developer Yoel Sabel just announced that a fully equipped recording studio and photography studio, complete with backdrops and lighting, have just opened in the Williamsburg building.

The 1,000 s/f state-of-the-art digital recording studio has a separate engineering space with recording programs and a contiguous soundproof room.

 

 

 

The 101 Bedford Studio
“The two studios are amenities that many people requested here and we hope become attractions for new residents, as well,” said Sabel. “Our building has become a hub of creativity in the same way certain residences in Soho and Greenwich Village were years ago.”
Since opening, the building’s business center has emerged as a destination for writers, entrepreneurs and freelancers.
Last winter, a comedian who lives in the building premiered new acts to a standing room-only audience in the club room, with plans for future
shows.
And, as the weather warms, the 17,000 s/f roof deck should attract artistic residents eager to capture the building’s views of McCarren Park and the Manhattan skyline, while enjoying barbeques or relaxing on the “mini beach.”
Among its many other amenities, 101 Bedford has a PGA-certified golf simulator, wine room and canine cleaning station.

Click here to view this clipping online: http://rew-online.com/2015/05/22/have-you-heard-101-bedford-is-rocking-its-amenities-downtown-abbey-home-for-sale/

Citybizlist

May 21, 2015

MAY 19, 2015 – 101 BEDFORD IN THE NEWS

101 BEDFORD Opens On-Site Recording and Photography Studios

Setting the stage for musicians and photographers, 101 BEDFORD the luxury rental
that keeps raising the standards for Williamsburg lifestyles, has debuted a fully equipped
recording studio and adjacent photography studio, complete with backdrops and lighting.
The 1,000-square-foot, state-of-the-art digital recording studio has a separate engineering
space with recording programs and a contiguous soundproof room.
“The two studios are amenities that many people requested here and we hope become
attractions for new residents, as well,” says co-developer Yoel Sabel. “Our building has
become a hub of creativity in the same way certain residences in Soho and Greenwich Village
were years ago.”
The studios are the latest example of 101 BEDFORD’s amenities accommodating creative
residents. In much the same way, the building’s business center has emerged as a destination
for writers, entrepreneurs and freelancers. Last winter, a comedian who lives in the
building premiered new acts to a standing room-only audience in the club room, with plans
for future shows.
Moreover, as the weather warms, the 17,000-square-foot roof deck will attract artistic residents
eager to capture the building’s breathtaking views of McCarren Park and the Manhattan
skyline, while enjoying barbeques or relaxing on the “mini beach.”
101 BEDFORD’s other acclaimed amenities include a private landscaped courtyard with
gazebo, children’s playroom, 2,500-square-foot fitness center with private training and
yoga rooms, indoor pool and hot tub, PGA-certified golf simulator, wine room and canine
cleaning station. The building fosters a sense of community through activities like group
exercise classes in the fitness room, food and wine tastings from local restaurants in the
party room, and showings of popular movies, television shows, and sporting events in the
29-seat screening room.
101 BEDFORD is a full-service, 351-unit building located across the street from McCarren
Park and four blocks from the Bedford Avenue L train stop. Services and conveniences include
24/7 front desk service, on-site parking, dog-walking and pet-sitting services, on-site
ATMs and vending machines, a cold storage room for Fresh Direct and other refrigerated
deliveries, and a package inventory app for residents to track deliveries remotely.
The Hadas Metzler-designed studio, one- and two-bedroom apartments feature hardwood
floors, open kitchens with stainless steel appliances and Cesarstone countertops,
porcelain-clad bathrooms and oversized windows. Availabilities may be inquired about at
www.101bedford.com.

Click on the link below to view this clipping online:

http://newyork.citybizlist.com/article/270019/101-bedford-opens-on-site-recording-and-photography-studios

Rockin’ in the Not-So-Free World: W-burg Luxury Building Adds a Recording Studio

Source: http://bedfordandbowery.com/2015/05/rockin-in-the-not-so-free-world-w-burg-luxury-building-adds-a-recording-studio/

(Photos: Daniel Maurer)

(Photos: Daniel Maurer)

With places like Glasslands, 285 Kent and [in a couple of days we'll insert the next one here] shuttering left and right, you’d think the DIY spirit is on its way out of Williamsburg. Luckily, at least one of the neighborhood’s luxury developers is determined to foster the next Nick Zinner. The folks at 101 Bedford — the complex that opened a couple of years ago and inflicted a Diesel pop-up on the southwest corner of McCarren Park — have added a recording studio to the rundown of amenities that already included heated sidewalks and a golf simulator. Keep on rocking’ in the free world! Well, not quite free: studios at 101 Bedford start at $2,650 a month and one-bedrooms start at $3,400.

But hey, just think of all the money you’ll save by cutting your Songs to Golf To album right inside of your building, in between laps in the pool and hammock sessions on the rooftop. Plus, when you’re ready to shoot the LP’s cover, there’s a brand spanking new photo studio right next to the recording studio.

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Co-developer Yoel Sabel knows what’s up. “Our building has become a hub of creativity in the same way certain residences in Soho and Greenwich Village were years ago,” he said, presumably meaning “years ago when shit was affordable.”

When I caught wind of this, I figured I’d take a tour of 101 Bedford, since I’ve always wondered whether the place looks as much like a college dorm from the inside as it does from the outside.

IMG_4094

Last time I tried to see the place, I didn’t get past the lobby, where advertisements for maid service and $90-a-pop personal trainer sessions were posted at the front desk. There was also an events calendar touting rooftop tequila tastings.

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This time, a rep gave me the grand tour, starting with the dog wash station, where the walls nod to Keith Haring. (Haring was also willing to pay astronomical sums in rent, so the residents of 101 Bedford can consider him a kindred spirit.)

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There’s an in-house screening room where one of the creative hub’s residents was watching a Kenneth Anger film sports.

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And a pool. (There’s also a 2,500-square-foot gym, but as a rule I do not set foot in gyms.)

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This library is part of the business center that, according to the press release “has emerged as a destination for writers, entrepreneurs and freelancers.” One of the tomes on the shelves is Danielle Steel’sBittersweet. (You won’t find that one at Mellow Pages. Actually, you won’t find anything at Mellow Pages. It’s closing.)

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There’s this room where residents can do little wine and cheese things.

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And this room, where we’re told aspiring comic Josh Chudnovsky recently did some standup for fellow residents.

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Okay, by now you’re wondering what the room rooms look like. Well, here’s a $2,650-a-month studio.

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Sure, it’s wall-to-wall small, but you do get this cute little terrace.

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And here’s a bedroom in a $3,400-a-month 1BR.

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Many of the rooms have balconies with views of the campus central courtyard.

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And here’s the place’s crown jewel — a 17,000-square-foot roof deck that aims to “attract artistic residents eager to capture the building’s breathtaking views.”

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With a hammock, swinging seats, and this “mini beach” area, it’s got everything an artistic resident could need.

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Like these cabanas.

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Sorry, the view is a little marred by the hotel that’s going up. Hate it when that happens.

Curbed – House Calls

May 20, 2015

MAY 18, 2015 – 101 BEDFORD IN THE NEWS – HOUSE CALLS – By Hana R. Alberts

A New York Newcomer Embraces Down-sizing to a Sunny Studio

101 bedford building

house call

”I’ve wanted to live here for so long,” says Brian Quinn, as he sits in his Norman Cherner chair, a Craigslist find from a past life in Chicago. “I’ve always wanted to live in the city.” The biotech employee had spent the better part of 15 years in another chilly city—Boston—before making the jump to New York City in January. Initially, Quinn moved to be near his girlfriend, but they’re no longer together. And his love affair with the city started long before that, obsessively reading Curbed NY for “an embarrassingly long time.” That’s why, as he began his apartment hunt, and eventually landed on a $2,700/month studio in the amenity-packed Williamsburg building 101 Bedford, he knew the site’s storied infamous past as Hot Karl Beach. So named because plans for the building, designed by architect Karl Fischer, stalled for so long that there was a perennial pile of dirt on the Bedford Avenue parcel just south of McCarren Park before construction finally got rolling. The massive rental building, which Quinn says is now packed with millennials and Europeans with dogs, has come a long way. What his sunny 459-square-foot studio lacks in space, it makes up for in charm. Plus, the building’s rooftop, pool, and myriad amenities (which now include a recording studio) offer an escape in the event of claustrophobia. “I bought a measuring tape when I went to sign the lease,” Quinn says. “This was the only configuration that passed muster.” That involves cordoning off his bed with a dresser and bookshelves arranged in an L shape. Quinn carefully selected the mix of furniture—after all, he had the measurements of the studio, and knew he couldn’t bring everything down from Boston. “The couch is a nearknockoff of a Hans Wegner design that Ikea actually released in the 60s and re-released this winter,” Quinn says. The apartment looks north onto McCarren Park, making it “surprisingly peaceful and bucolic” for New York City. Quinn says if he sat in the kitchen chair closest to the window facing west, he could see the Empire State Building. That was, of course, before the trees grew their leaves. The funky William Vale Hotel, which is rising, has almost blocked it from view, anyway. Moving to New York, Quinn knew he had to cut down on possessions. In Boston, he had access to a storage room, or a basement. “I never had to edit stuff,” he says. “Downsizing was the greatest thing. Now I feel like I only have stuff that I only want to have, that are really mine, to plant my flag.” In fact, the declutter may have gone to an extreme. “I overpared,” he jokes, so much so that of the three closets in this apartment, he only needed two for his clothes and other possessions. So he turned the one by the window into a bar. “I love making cocktails,” he says, adding that he also cooks using every available surface. “I’ll gladly prepare a pork roast on top of my dresser.” One of his prized possessions is on display, but discreetly: a bottle of acorn liqueur from North Korea via the DMZ gift shop. It doesn’t go in the bar: “I don’t want anyone to drink that by mistake.” … Up on the roof, there are cabanas and seating areas of all kinds. There’s also a stretch of sand—a nice homage to what was once Hot Karl Beach. The rest of the roof is pretty nice, too, with areas for lounging, hammocks, and barbecue grills available for use. Quinn nods at the oval chaise: “That’s where I spent a good part of last Sunday afternoon.” Seeya soon, Hot Karl Beach 101 Bedford.

                    (EXCERPT)

Click here to see this clipping online:

http://ny.curbed.com/archives/2015/05/18/a_new_york_newcomer_embraces_downsizing_to_a_sunny_studio.php#more

Real Estate Rama

May 14, 2015

101 BEDFORD makes Mother’s Day memories last

New York, NY – May 11, 2015 – (RealEstateRama) —
Celebrating Mother’s Day in Williamsburg calls for creativity and 101 BEDFORD
makes it easy for its residents. On Saturday, May 9th the luxury residential building
will offer complimentary photographs of families and mothers with children
to celebrate Mother’s Day, accompanied with hors-d’oeuvres and Mimosas. The
on-site photography studio where all portraits and long lasting memories will be
created is one of the newest amenities introduced to the residents.
101 BEDFORD’s amenities also include a 17,000-square-foot roof deck with cabana
seating, barbecue grills and mini beach, a private courtyard, 2,500-squarefoot
fitness center, a business center with a conference room and library, a PGAcertified
golf simulator, a children’s playroom and a canine cleaning station.
The building hosts residents-only events like comedy nights in the club room,
showings of popular movies, television shows and sporting events in the 29-seat
screening room, and food and wine tastings from local restaurants in the wine
and party room.
101 BEDFORD is a full-service, 351-unit building located across the street from
McCarren Park and four blocks from the Bedford Avenue L train stop. Services
and conveniences include 24/7 front desk service, on-site parking, dog-walking
and pet-sitting services, on-site ATMs and vending machines, a cold storage
room for Fresh Direct and other refrigerated deliveries, and a package inventory
app for residents to track deliveries remotely.
The Hadas Metzler-designed studio, one- and two-bedroom apartments feature
hardwood floors, open kitchens with stainless steel appliances and Cesarstone
countertops, porcelain-clad bathrooms and oversized windows that either offer
views of McCarren Park, the Manhattan skyline, or the building’s beautifully
landscaped inner courtyard.
More information is available at www.101bedford.com

Click on the following link to view this clipping online: http://newyork.realestaterama.com/2015/05/11/101-bedford-makes-mother%E2%80%99s-day-memories-last-ID03307.html

Real Estate Rama

May 17, 7pm

101 BEDFORD hosts Sunset Yoga on Roof Deck

BROOKLYN – May 12, 2015 – (RealEstateRama) — 101 BEDFORD is organizing a Sunset Yoga class for residents, which will be held on the spacious 17,000-square-foot roof deck overlooking Manhattan on Monday, May 17, 2015 at 7pm.

In addition to the stress-relieving stretches and breathtaking sunset city panorama, residents can enjoy such rooftop amenities as cabana seating, hammocks, swinging lounge chairs, rattan gazebos, mini beach and barbecue grills. Sunset Yoga and the Yoga Barre classes are the newest additions to the luxury rental building’s fitness program. Yoga Barre, a fusion of yoga, Pilates and ballet moves was added recently to its group class lineup. This class exclusive to 101 BEDFORD residents is a lively workout that challenges the upper body, seat, thighs and core through high-intensity, isometric muscle work. 101 BEDFORD’s commitment to health and fitness comes through in the extensive amenities package. The building is home to a 2,500-square-foot fitness center that comes fully equipped with free weights, stairmasters and treadmills.
It overlooks the building’s indoor pool, which residents use for solo workouts, group swims and children’s swimming lessons. The men’s and women’s locker rooms, saunas and hot tub further enhance the convenience and comfort of the on-site exercise options. 101 Bedford PoolsIn addition to the fitness offerings, 101 BEDFORD’s amenities include a private courtyard, a business center with a conference room and library, a PGA-certified golf simulator, a children’s playroom and a canine cleaning station. The building hosts residents-only events like comedy nights in the club room, showings of popular movies, television shows and sporting events in the 29-seat screening room, and food and wine tastings from local restaurants in the wine and party room. More information is available at www.101bedford.com.

Click the following link to view this clipping online: http://newyork.realestaterama.com/2015/05/12/101-bedford-hosts-sunset-yoga-on-roof-deck-may-17-7pm-ID03323.html

Real Estate Weekly

May 6, 2015

MARCH 18, 2015 – 101 BEDFORD AVENUE IN THE NEWS – In Print on Page C4
NEW DEVELOPMENT

Halcyon Management Group LLC

Units up for rent in W’burg

By April 2014, following a year-long leasing program, the 351-unit luxury rental complex
at 101 Bedford Avenue, between North 11th and 12th Streets, was 100 percent leased.
But now as the earliest leases begin to expire, some of the spacious studio, one-bedroom
and two-bedroom apartments may soon be available again.
In less than 24 months since it was first presented to the market, the much touted
amenity-laden, four-building complex has become a mini-community, complete with a
popular children’s playroom, indoor swimming pool with hot tub and spa, 2,500-squarefoot
fitness center, club room, wine room and business center.

rew

Last summer, when the 17,000-
square-foot roof deck was first
opened with such features as a mini
beach, cabana seating and multiple
barbeque grills, it became an instant
residents’ destination, as did the
serene interior garden on the second
level, with its massive center gazebo.
The golf simulator that was completed
in spring 2014 also became a
social hub for the building.
“It has been less than a couple years
since we officially opened, but the
way the building has developed has surpassed all our initial expectations,” says codeveloper
Yoel Sabel. “It’s like a little neighborhood where some people will live for years
and others will move on. So now the time is right to gear up for additional apartment opportunities
in the next few months.”

In addition to the entertainment programs and extraordinary amenities, 101 BEDFORD
offers 24/7 front desk service, on-site parking, canine cleaning station, available for dogwalking
and pet-sitting services, on-site ATMs and vending machines, cold storage room
for “Fresh Direct” and other refrigerated deliveries, and even a package inventory app.
Among the building’s other attractions is its tranquil location directly across from McCarren
Park and proximity to the L train, just four blocks away.
All of the generously-sized apartments feature hardwood floors, open kitchens with stainless
steel appliances and Cesarstone countertops, porcelain-clad bathrooms and oversized
windows that either offer views of McCarren Park, the Manhattan skyline, or the
beautifully landscaped inner courtyard.

Curbed Trade Offs

FEBRUARY 26 – 101 BEDFORD IN THE NEWS – TRADE-OFFS By Hana R. Alberts

These Pricey, Pint-Sized Rentals Come
With Extravagant Extras

Small apartments are de rigueur from the West Village to the Upper West Side. But in many corners
of New York City, they can come stacked beside hundreds of other homes, of varying sizes,
in giant towers. The tinier units in these bigger buildings may be pricey—anywhere from $2,300/
month to almost $4,000—but the loads of amenities developers pack in might make the price tag
worth it. It means claustrophobic renters can escape. Sure, there are more traditional perks, like
a pool, gym, lounge, or outdoor terrace. But these days the ante is upped with extras like basketball
and bocce courts, golf simulators, wine cellars, outdoor screening rooms, and pet spas. Read
on to find the cheapest, smallest (because often those are the same thing) apartments available
in the city’s most tricked-out fancy buildings. Is the minuscule size offset by the draw of major
amenity? You decide.

tradeoffs

The Karl Fischer-designed rental building that
swallowed an entire Williamsburg block is so
huge because it has so much stuff packed inside
it. 101 Bedford has a gym and a pool, hot tub,
sauna, steam room, and spa rooms (sure), but it
also houses a wine cellar, a game room (with a
golf simulator), a screening room, a soundproof
recording and photography studio, a business
center and conference room, a library with
fireplace, on-site parking, ATMs, and vending
machines, and a pet spa (a.k.a. a “canine-cleaning
station”). You might never need to leave once
you move in, so consider this $2,595 studio with
balcony, which is the cheapest offering at the
moment.
[Left top and bottom, a studio and the pool at
101 Bedford in Williamsburg.]

Click on the link below to see this clipping online:

http://ny.curbed.com/archives/2015/02/26/these_pricey_pintsized_rentals_come_with_extravagant_extras.php#more

Curbed

FEBRUARY 26, 2015 – 101 BEDFORD IN THE NEWS – MICRO WEEK 2015 By Sally Kuchar

Pint-Sized Rentals with Fancy
Amenities from Each Curbed City

mailbox

A backlit mailbox area is one of the many over-the-top features at 101 Bedford in Williamsburg

Across the Curbed universe today, the city sites rounded up the
teeniest rentals in the most amenity-packed buildings. Living in
cramped quarters doesn’t seem so bad when you have unlimited
access to basketball and bocce courts, curated art collections,
saline pools, wine cellars, butler service, outdoor screening rooms,
and pet spas.

Click here to see this clipping online: http://curbed.com/archives/2015/02/26/micro-apartments-amenity.php

IT FEELS RIGHT FROM THE MOMENT YOU STEP INSIDE.

There's a great energy about 101 Bedford, from the double height lobby to the expansive, garden courtyard.

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